"Inspiration is always present if you allow yourself to receive it.
Just as new projects and ideas push me to find inspiration around me, inspiration also creates new projects and ideas."

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Selected Works

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Okapa

Art Direction for Okapa campaign

Snackables

Full branding and web-design

Kava

Experimental Packaging Design / User Experience

Photography

Digital and 35mm

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What I do

Graphic Design

Brand Identity Design Website Design Typography & Layout Digital & Social Assets Packaging Design UX/UI Design

Art Direction

Creative Concept Visual Storytelling Campaign Direction Photoshoot Direction Set Direction Production Oversight

Art Direction

Creative Concept Visual Storytelling Campaign Direction Photoshoot Direction Set Direction Production Oversight

Photography

Scouting Models and Locations Brand Photography Lifestyle Photography Film Photography Digital Photography Lightroom and Photoshop Editing

Photography

Scouting Models and Locations Brand Photography Lifestyle Photography Film Photography Digital Photography Lightroom and Photoshop Editing

Art

Painting Mixed Media Exploration Color Studies Abstract Composition Screen Printing

Art

Painting Mixed Media Exploration Color Studies Abstract Composition Screen Printing

About me

What I do

I work as a Graphic Designer and Art Director, developing visual concepts and guiding projects from initial idea to final execution. My work spans branding, packaging, digital design, and visual storytelling, creating thoughtful and engaging design experiences.

My background

I’m a designer from Sweden with a background in graphic design and visual communication. My experience combines design, art direction, and photography, allowing me to approach projects from multiple creative perspectives.

I’m a designer from Sweden with a background in graphic design, photography and visual communication. My experience combines design, art direction, and photography, allowing me to approach projects from multiple creative perspectives.

My approach

My process is rooted in storytelling and intention. I focus on shaping clear visual narratives through concept development, color, composition, and thoughtful execution—creating work that is both meaningful and visually compelling.

My process is rooted in storytelling and intention. I focus on shaping clear visual narratives through concept development, color, composition, as well as thoughtful execution, creating work that is both meaningful and visually compelling.

Career

  • Freelance Designer

  • Graphic Design Intern at Power Digital Marketing

  • Digital Designer at Flamingo Estate

  • Graphic Designer and Art Director at MUUS Media

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